Fans of Ed Sheeran may have been hoping for new music from their favourite musician, and while the “Perfect” singer has yet to release new music, he has been hard at work crafting a new line of products for his devoted followers and the public at large.
Taking to social media moments ago, the 32-year-old chart-topper unveiled his latest business venture, which happens to be a hot sauce line, dubbed ‘Tingly Ted’s,’ which also comes with an amusing art as the brand’s logo.
Introducing Tingly Ted's… available to pre-order now 🌶️ https://t.co/6DVGiPbD10 pic.twitter.com/1TcUsNbZQm
— Ed Sheeran HQ (@edsheeran) February 21, 2023
Announcing the hot sauce line with an accompanying seemingly homemade commercial, Ed wrote: “I felt like something was profoundly missing in my life, and after much soul searching, I realised it was a proper hot sauce.
“So I made @tinglyteds. I love it, coming to a shelf near you soon.”
Ed also spoke about his inspiration for the idea, saying:
“I travel a lot, so having a bottle in my suitcase wherever I go that can spice up any and every meal seemed like a good idea. I knew I didn’t wanna do a watery hot sauce, as they usually all get relegated to the same shelf of other random hot sauces. I wanted to make a sauce that took the same pride of place as ketchup.
I had a year of whittling down the perfect flavours with a great mixing team, and we settled on two absolute belters. The tingly and the xtra tingly. I’ve had them on tour with me recently to try them with all sorts of meals, and there really isn’t anything they don’t go with (except bananas, don’t do that).
I’m so excited to bring this product out, it’s genuinely something I use every day on all three meals. I hope you love them as much as I do x.”
The flavorful Vegan-friendly spicy sauce comes in two varieties: Tingly Sauce and Xtra Tingly Sauce.






