According to the Law & Crime Network, Flo Rida received more than $82 million on Wednesday as a result of his victory in his case against the energy drink company Celsius. His win follows claims that the business owed him money for an endorsement contract that he first signed with them in 2014 and later renewed in 2016.
Born as Tramar Dillard, Flo asserted in his 2021 lawsuit against the energy drink company that the business had not paid him the stock options and bonuses he had been promised for his contributions in boosting the company’s popularity. Flo originally filed for $30,000 in damages. However, the jury found in his favour, and was awarded $82,650,450 for his troubles.
Flo Rida’s legal team contended that the documents he signed were ambiguous and intended to prevent him from collecting the promised incentives during court proceedings.
Flo’s lawyer, John Uustal told Insider: “He’s entitled to 500,000 shares of stock via the contract, and entitled to 250,000 shares of stock if certain things happen—one of those yardsticks is that a certain number of units of products need to be sold, but unfortunately the contract doesn’t specify which type of unit—is it a box, is it a drink? And there’s no timeframe or deadline.”
Explaining in a recent interview earlier this week, Flo stated that the lawsuit is “about my passion,” and not about the money. Adding that, “It’s about my team. It’s about my dedication. It’s about something that I started years ago and just to see it come full fledged like this–I hate for it to be this way.”
Tramar Lacel Dillard, known professionally as rapper #FloRida, spoke to the Law&Crime Network after court on Tuesday about his civil lawsuit with Celsius energy drink. Verdict watch enters day two as the jury continues their deliberations Wednesday morning. pic.twitter.com/J5g1481gHR
— Law&Crime Network (@LawCrimeNetwork) January 18, 2023
Flo Rida defended himself by stating that he contributed to Celsius’ continued growth in the cutthroat energy drink industry. The plaintiffs stated in the initial lawsuit that “by way of background, Flo Rida maintained a successful endorsement partnership with Celsius which was highly effective in opening new doors for Celsius and its products.”