According to Billboard, Kanye West’s second ‘Donda’ listening party held at Atlanta’s Mercedes-Benz Stadium became Apple Music’s most-watched livestream ever on August 5, with over 5.4 million views.
Kanye’s first listening event, held on July 23 at the same location, drew 3.3 million people, according to reports, establishing an Apple Music Global Livestream record at the time, surpassing the 1.8 million views for Jeezy and Gucci Mane Verzuz’s battle last year.
However, according to Billboard sources, Ye’s second event’s in-person merch sales fetched an astounding $7 million, which is reportedly the same amount Kanye’s Yeezy x Gap puffer coat sold in one night.
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According to sources, Kanye has been holed up in the Mercedes-Benz Stadium for the past few weeks, working on the long-awaited Donda album. Following the July 23 listening party, Ye decided to make a few adjustments to the project, which was slated to drop last Friday.
However, the album is expected to be released this week, according to hints from Apple Music and iTunes, although no official release date has been announced by the rapper and his team.
The highly-anticipated 24-track album is said to have appearances from the likes of Jay-Z, Travis Scott, The Weeknd, Playboi Carti, Kid Cudi, and more.
Education: Computer Network Engineering, Computer Desktop Administration
Fave Song: Destiny's Child 'Dangerously in love'
Fave Colour: Grey.
With £1m what would you do: I would do my part to provide opportunities to the less fortunate. Then do my best to change the world in my own way through sports and talent building.
