This year’s American Music Awards received massive praise from the media as it was one of the best live showings of all 2020 events but viewers seemingly weren’t convinced and decided to watch football instead.
With a total viewership of 3.8 million, the combined performances from several artists namely; BTS‘ ‘Life Goes On,’ Bebe Rexha & Doja Cat‘s ‘Baby I’m Jealous,’ Megan Thee Stallion‘s ‘Body,’ Dua Lipa‘s ‘Levitating,’ and Justin Bieber and Shawn Mendes‘ ‘Monster’ apparently wasn’t enough to surpass previous viewership stats for the award show.
A report read: “…the AMAs hit a new low with a 1.0 rating in the adults 18-49 demographic and 3.80 million viewers in early Nielsen Live+Same Day data, a seven-tenths drop from last year’s telecast on the same weekend (the 2019 show adjusted up to a 1.8 rating and 6.73 million viewers). America’s Funniest Home Videos (0.5, 3.99M), the lead-in to the AMAs, also took a hit compared with its last original.”
We hope the producers of the show will take this information on board in-order to rekindle the interest in the audience and viewers for next year.
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